We’re getting in the weeds on misinformation and seeking the truth. Cannabis prohibition did a real number on both Baby Boomers and Gen X’ers like me. And though we’re nearing the end of cannabis prohibition, the journey to ending cannabis misinformation is far from over. Elana Goldberg, CEO of The Cannigma, and I discuss history, cannabis research, and a new cannabis classification system. We explore the power of story, the importance of finding credible sources, and how to detect misinformation. In the Sustainability Roll-Up by OCB rolling papers, we tackle disinformation and waking up the consumption zombies in our lives. As always, find great resources in these show notes!
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